Many-Hit Wonder, Out of Obscurity: Bert Berns, Songwriter and Producer, Remembered (The New York Times)

“Even in his mid-1960s heyday, Bert Berns was barely known beyond the obsessives who studied songwriters’ and producers’ credits on 45 r.p.m. records and LP album jackets. And then, after his death in 1967 at the age of 38, something truly odd happened: Though the songs he wrote and produced, like “Twist and Shout” and “Hang On Sloopy,” proved to have durability, growing in stature and popularity as the years passed, Berns’s own reputation receded even further into obscurity.”

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